Ethical Copywriting & SEO

Ethical copywriting & SEO – loved by humans & Google…

Words you’ll love.

Ethical, values-aligned copywriting gives your business words you’ll be proud to share.

As a copywriter for therapists and creatives, I take care of crafting human-friendly, SEO packed words that showcase your uniqueness and help you to get found by the right people. 

If you’re dreaming of ready-to-go copy without the hair-tearing hours spent juggling words, I can help. 

Word Wizardry specialises in ethical and SEO copywriting for:

  • Eco and SUSTAINABLE Businesses
  • Sustainable Pet Businesses
  • CREATIVES IN BUSINESS
  • Health and Wellbeing Businesses
  • Mental Health Professionals*
  • Jas has 15+ years experience working as a counsellor and social worker (AMHSW) in community, EAP and private practice.

Ways we can work together…

Alongside Case Study Copywriting Services and Blog Writing Packages, here are some of the other copywriting services I offer:

SEO website copywriting

From browser to buyer with human and Google-friendly business words

  • Get your business found and remembered online
  • Highlight your products and services with audience-focused language
  • Bring clarity to your call to action buttons
  • Weave keywords through your website so Google understands you.
  • Good SEO copywriting will showcase your uniqueness and help you to get found online – by the right people (your dream client / customer).

Blog posts and web content

Boost visibility, establish trust, get SEO wins and a loyal community

  • High-quality web content helps your business to reach more of your audience and to increase Google visibility
  • Web content includes: blog posts, articles, white papers, e-books, press releases and more.
  • A great way to deliver value to your audience, and get that SEO love is to build an engaging and read-worthy blog – one that has your audience excitedly checking for your latest post.

Email copywriting

Connect with your audience and grow your warm leads

  • Headlines that inspire opens
  • Opening lines that inspire reading
  • Reading that inspires an action – reply, visit post / page, buy…
  • Email copywriting includes: newsletters, sign-up emails, nurture sequences and more.

Social media copywriting

nurture and grow your audience and business visibility

  • Your Instagram bio is a precious communication gem – let’s make it count
  • Your social media captions do a lot of heavy lifting to connect, nurture and grow your community – post with confidence
  • Social media content is time consuming – take it off your list with done-for-you content that matches your brand and tone.

Additional copywriting offers…

Copy editing, copy consults and more

  • Need someone to proofread your copy before your launch?
  • Looking for fresh eyes and feedback on your existing copy?
  • Perhaps you have a new Airbnb rental that needs listing words?
  • Looking to refine or build your LinkedIn profile?

I have helped other businesses like yours.

Kind words from happy clients…

“I approached Word Wizardry to incorporate key search terms into my web copy. Jasmin gave me useful copy that I could quickly and efficiently reuse for another online marketplace.
Jasmin’s communication was excellent. She’s a good listener, with good attention to detail. This was proven by how few edits we needed. Jasmin’s processes were clear and timely.
The result was well worth my investment. I would recommend Word Wizardry for the value-for-money, saved time and ease of processes.”

Word Wizardry Well Worth The Investment

RACHEL CARROLL

FOUNDER & DIRECTOR | GENKI PET

“I felt very comfortable working with Jasmin. She comes from a genuine place of wanting to support ethical and green businesses. It’s important to work with someone who has similar values. Jasmin definitely ‘gets it’.

Jasmin offers words in a variety of ways. She can write for you or edit what you have written. She can also hold a beautiful conversation to navigate your business intentions and has a gentle way of getting you to speak about your business and offer your own words.

ROSALIE UROSEVIC

ECO TEXTILE ARTIST | SING.TO.THE.SEA

Need ethical copywriting and SEO services for your purpose-led business?

Contact me to book a free chat, where we’ll chat about your ethical business copy needs, and come up with a custom proposal based on your goals.