
Word Wizardry’s Blog is a space to share useful copywriting tips and small business insights.
Hi, I’m Jasmin – ethical copywriter, sustainability enthusiast and coffee lover. In 2020 I took a sabbatical from Social Work, to work full-time in my copywriting business, Word Wizardry. I love getting outdoors, especially to a rainforest or a beach.

Why Skilful Copy is Crucial to Your Business (And 5 Easy Tips to Ace It).
You’ve recently started your own business. Congratulations!
Now you’re wondering how best to reach people. How to engage your ultimate customers.
The answer – through consistent, relatable and quality copy!

What is Copywriting?
I’m a copywriter. ‘You’re a what?’
Copywriters are trained in weaving stories with stats, crafting clever headlines, plus a whole lot more, that will get your message to…

Who am I and Why am I Here?
This time my focus is different…working on creative and impactful content and copy, for conscious values-led businesses.
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