Copywriting Services

Ethical copy loved by people and Google…

Yes – you can have both.

Give your business the gift of copy you’ll be proud to share. Copy that meets your growth goals and honours the heart of your brand. And give yourself the gift of a shorter to-do-list.

If you’re dreaming of ready-to-go copy without the hair-tearing hours spent juggling words, I can help. 


As a copywriter for purpose-led businesses, I take care of crafting audience-focused, Google-friendly words that make your brand stand out. 

I write copy and content for:

  • Eco and Green Businesses
  • Sustainable Pet Businesses
  • Health and Wellbeing Businesses
  • Mental Health Professionals
  • & More…contact me.

Are you a new business?

No worries! I offer affordable copywriting services to new brands and startups who are still working out their voice. I can help you with defining your market, refining your offer and aligning your messaging and tone of voice. 


Ways you can work with me…

Here is a taste of some, but not all of the copywriting services I offer:

1. Website Copywriting

From browser to buyer with human and Google-friendly copy

  • Get your business found and remembered online
  • Highlight your products and services with audience-focused language
  • Bring clarity to your call to action buttons
  • Weave keywords through your website so Google understands you.

2. Web Content (Blog Posts +)

Boost visibility, establish trust, get SEO wins and a loyal community

  • High-quality web content helps your business to reach more of your audience and to increase Google visibility
  • Web content includes: blog posts, articles, white papers, e-books, press releases and more.
  • A great way to deliver value to your audience, and get that SEO love is to build an engaging and read-worthy blog – one that has your audience excitedly checking for your latest post.

3. Email Copywriting

Connect with your audience and grow your warm leads

  • Headlines that inspire opens
  • Opening lines that inspire reading
  • Reading that inspires an action – reply, visit post / page, buy…
  • Email copywriting includes: newsletters, sign-up emails, nurture sequences and more.

4. Social Media Copywriting

Nurture and grow your audience and business visibility

  • Your Instagram bio is a precious communication gem – let’s make it count
  • Your social media captions do a lot of heavy lifting to connect, nurture and grow your community – post with confidence
  • Social media content is time consuming – take it off your list with done-for-you content that matches your brand and tone.

5. Copy Editing, Copy Consults & More…

Tweak existing copy, get answers to your content marketing questions…

  • Need someone to proofread your copy before your launch?
  • Looking for fresh eyes and feedback on your existing copy?
  • Perhaps you have a new Airbnb rental that needs listing words?
  • Looking to refine or build your LinkedIn profile?
  • I have helped other businesses like yours.

6. Case Study Copywriting

Capture results, build trust and win new business directly from your customer success stories.

Read about case study services here.

Need a bit of everything?

Contact me to book a free consult where we will discuss your business copy needs in detail and come up with a custom package just for you.


What people say…

…”The result was well worth my investment. I would recommend Word Wizardry…”

Word Wizardry Well Worth The Investment

“I approached Word Wizardry to incorporate key search terms into my web copy. Jasmin gave me useful copy that I could quickly and efficiently reuse for another online marketplace.

Jasmin’s communication was excellent. She’s a good listener, with good attention to detail. This was proven by how few edits we needed. Jasmin’s processes were clear and timely.

The result was well worth my investment. I would recommend Word Wizardry for the value-for-money, saved time and ease of processes.”

Rachel Carroll | Founder & Director | Genki Pet

Word Wizardry acknowledges the Traditional Custodians of Australia, recognising the continuing connection to lands, waters and communities. I pay respect to Aboriginal and Torres Strait Islander cultures; and to Elders past, present and emerging.

Word Wizardry is welcoming of all people, celebrating the beauty in diversity, while recognising the pain of the past.